Frequently Asked Questions

Wrapt is a universal wishlist platform that lets you save products from any website into organized wishlists. Unlike store-specific wishlists, Wrapt works across all online retailers, making it perfect for birthdays, holidays, weddings, baby showers, or anytime you want to share what you'd love to receive.

Think of it as your personal gift registry that works everywhere on the internet!

Creating an account is quick and easy:

1. Visit our website or download the iOS app
2. Click "Get Started" or "Sign Up"
3. Sign in with your Google account or Apple ID, or create an account with your email
4. That's it! You're ready to start saving products

Your account syncs across all platforms - web, iOS app, and Chrome extension - so your wishlists are always up to date.

Yes! Wrapt offers a free tier that includes:

• Up to 2 wishlists
• Unlimited products per wishlist
• Save products from any website
• Share lists with friends and family
• Access across web, iOS, and Chrome extension

Wrapt Premium is available for $3.99/month and unlocks:

• Unlimited wishlists
• Add notes to products (size, colour, preferences)
• Custom profile picture
• Custom banner on shared wishlists
• Personal URL (wrapt.tech/yourname)

Wrapt is available on:

• iOS App: Download from the App Store for iPhone and iPad
• Chrome Extension: Install from the Chrome Web Store for desktop browsers
• Web Dashboard: Access your lists from any browser at our website

All platforms sync automatically, so you can add a product on your phone and see it instantly on your computer.

Wrapt uses a multi-layered intelligent extraction system that adapts to each website's unique structure. Think of it as having thousands of specialized tools that know exactly where to look on different websites.

Our approach combines:

• Universal detection: We look for standardized product data that websites commonly use
• Pattern recognition: Our system identifies common layouts and structures across thousands of e-commerce sites
• AI-powered learning: When we encounter a new website format, our AI analyzes it and creates custom extraction rules
• Real-time adaptation: As websites change their designs, our system automatically adjusts

This multi-strategy approach means Wrapt works reliably across virtually any online store, from major retailers to small independent shops.

Wrapt's extraction system has a fundamental advantage: you're already on the page. Here's why this matters:

The Client-Side Advantage:

• No bot blocks: Because you're using a real browser as a real human, websites treat you normally. Many automated systems get blocked by anti-bot protection
• Full content access: We see the complete rendered page exactly as you see it, including content loaded by JavaScript
• Instant extraction: We extract data directly from your browser without server delays
• Privacy-friendly: Product data never passes through third-party scraping services

Continuous Improvement:

Every time someone uses the "Help AI Learn" feature or manually corrects product information, our system gets smarter. We're building the most comprehensive database of e-commerce site structures, constantly improving accuracy across all platforms.

The more people use Wrapt, the better it works for everyone.

When you manually edit a price or any product information before saving, you're doing more than just fixing your own product - you're helping us improve Wrapt for everyone.

What We Track:

Every time someone manually corrects product information, we capture that data point. We monitor which websites require the most corrections and identify patterns in extraction failures. This gives us real-world feedback about where our system needs improvement.

How We Prioritize:

We constantly analyze this correction data to see which retailers are causing the most issues. The websites with the highest correction rates go straight to the top of our improvement queue. Our team actively works on refining extraction rules for these problematic sites.

The Impact:

• High correction rates signal that a website needs better extraction rules
• We prioritize improvements based on actual user experience, not guesswork
• Future users benefit from your corrections - they'll get accurate data automatically
• Popular retailers get continuous attention to maintain extraction quality

Think of it as crowd-sourced quality control. Your corrections today mean fewer corrections needed tomorrow - for everyone.

The "Help AI Learn" button is how you directly contribute to making Wrapt smarter. When you click it, here's what happens:

The Process:

1. Submission: The webpage you're viewing (along with the product URL) is submitted to our AI system
2. Analysis: Our AI examines the page structure and identifies where product information is located
3. Rule creation: Custom extraction rules are generated specifically for that website
4. Testing: The rules are automatically tested to ensure they work accurately
5. Deployment: If successful, these rules become available for all Wrapt users immediately

When Should You Use It?

• Product title is incorrect or generic
• Price is wrong, missing, or showing as $0.00
• Product image is low quality or incorrect
• Extraction failed completely

The Impact:

Your single submission helps every future Wrapt user who visits that website. It's a collective intelligence system - the community makes the platform better for everyone.

The improvement cycle is remarkably fast:

High-Confidence Improvements:

When our AI successfully analyzes a page and generates extraction rules that score highly on accuracy tests, these rules are automatically deployed within minutes. The next person to visit that website will immediately benefit from improved extraction.

Complex Cases:

For websites with unusual structures or when the AI needs additional context, submissions go into a review queue where our team can provide guidance. These typically get processed within 24-48 hours.

Continuous Optimization:

Even after rules are created, our system continues learning. If multiple users report issues or make manual corrections on the same site, the AI re-analyzes and refines its approach. Combined with the correction data we track, this means extraction accuracy actually improves over time, even without manual intervention.

This self-improving system is what sets Wrapt apart - we get better with every use.

Absolutely. Here's what we do and don't collect:

What We Analyze:

• The public HTML structure of product pages
• Product URLs (to identify the website and page type)
• Product data that's already publicly visible (title, price, image)
• Manual corrections you make (to improve our algorithms)

What We Never Collect:

• Your browsing history
• Personal information from websites
• Login credentials or account details
• Shopping cart contents
• Purchase history
• Any information not displayed on the public product page

Data Usage:

The page data submitted through "Help AI Learn" and manual corrections are used solely to improve extraction accuracy. We analyze the HTML structure to understand how that specific website displays product information. This data is not sold, shared with third parties, or used for any purpose other than improving Wrapt's extraction system.

Your privacy is paramount. Our AI learns from page structures and correction patterns, not from your personal data.

Traditional scraping services face significant challenges that Wrapt's approach completely avoids:

The Scraper Problem:

• Bot detection: 60-70% of automated scrapers get blocked by Cloudflare, PerimeterX, DataDome, and similar anti-bot systems
• IP blacklisting: Server IP addresses are often flagged and denied access to major e-commerce sites
• JavaScript limitations: Many scrapers only see the initial HTML, missing content that loads after the page renders
• Rate limiting: Servers get throttled or blocked for making too many requests

Wrapt's Solution:

Since you're using your real browser with your real internet connection, websites see you as a legitimate visitor, not a bot. This means:

• Zero bot detection issues
• Access to all JavaScript-rendered content
• No IP blocks or rate limiting
• Instant extraction without server roundtrips

This architectural advantage means Wrapt works reliably on sites where traditional scrapers fail completely.

The extraction rules themselves are part of Wrapt's proprietary technology and aren't visible to users. However, you can see the results every time you save a product - if the extraction works accurately, you know rules exist for that site.

How to Know If a Site Has Rules:

• If product information extracts accurately and completely, that website has optimized rules
• If extraction is partial or generic, the site might be using fallback detection methods
• If extraction fails or requires manual correction, the site likely needs the "Help AI Learn" submission

Contributing to Coverage:

Every time you use "Help AI Learn" on a new or problematic website, or make manual corrections, you're expanding Wrapt's coverage. The system builds a knowledge base of site-specific rules that benefit the entire user community.

Think of it as crowdsourced intelligence - together, we're building the most comprehensive product extraction system available.

There are several ways to save products:

Using the Chrome Extension (Desktop):

1. Navigate to any product page
2. Click the Wrapt extension icon in your browser
3. The product details will be automatically extracted
4. Select a wishlist and click "Save"

Using the iOS App:

1. While viewing a product in Safari or any app, tap the Share button
2. Select "Wrapt" from the share options
3. Review the extracted product details
4. Choose a wishlist and tap "Save to Wishlist"

Wrapt works with virtually any online store! Our smart extraction system automatically detects product information from:

• Major retailers (Amazon, Takealot, ASOS, Superbalist, etc.)
• Fashion and clothing stores
• Electronics retailers
• Home and furniture stores
• Beauty and cosmetics sites
• Small independent online shops
• And many more!

If a site doesn't work perfectly, you can use the "Help AI Learn" feature to improve extraction for that retailer.

If the automatically extracted information is incorrect:

1. Edit before saving: In the iOS app and Chrome extension, you can edit the product title and price before saving
2. Use "Help AI Learn": This submits the page for our AI to analyze and improve extraction for that website

Your feedback helps us improve extraction for everyone!

Sometimes websites serve smaller thumbnail images by default. We automatically try to upgrade images to higher quality versions, but occasionally:

• The website may only provide low-resolution images
• The main product image might not be the first image on the page
• Some websites use lazy-loading which can affect image detection

Use the "Help AI Learn" feature so we can improve image extraction for that site.

Yes! On iOS, you can save products directly from shopping apps:

1. In the shopping app, find the product you want to save
2. Tap the Share button (usually in the top right corner)
3. Select "Wrapt" from the share options
4. The product will be loaded and extracted automatically

This works with most major shopping apps including Amazon, Takealot, Superbalist, ASOS, and many others.

Creating a new wishlist is easy:

On iOS:

1. Go to the Wishlists tab
2. Tap the "+" button or "New Wishlist"
3. Enter a name (e.g., "Birthday 2026", "Home Office Setup")
4. Choose an event type and tap Create

On Web/Chrome Extension:

1. Go to your Dashboard
2. Click "Create New List"
3. Enter a name and save

Free accounts can create up to 2 wishlists. Upgrade to Premium for unlimited wishlists!

Yes! You can manage your products in several ways:

• Delete products: Remove items you no longer want
• Add notes: PREMIUM Add personal notes like size, colour preference, or priority

Products are displayed with the most recently added items first.

To delete a wishlist:

1. Go to the wishlist you want to delete
2. Tap/click the settings or menu icon
3. Select "Delete Wishlist"
4. Confirm the deletion

Warning: Deleting a wishlist will permanently remove all products in that list. This action cannot be undone.

Wrapt Premium costs $3.99/month and includes:

• Unlimited wishlists: Create as many lists as you need (free tier: 2 lists)
• Product notes: Add notes to items like size, colour, or other preferences
• Custom profile picture: Personalize your profile
• Custom banner: Add a beautiful banner to your shared wishlist pages
• Personal URL: Get your own link like wrapt.tech/yourname

You can upgrade anytime from the iOS app or web dashboard.

Sharing your wishlist is simple:

1. Open the wishlist you want to share
2. Tap/click the Share button
3. A unique sharing link will be generated
4. Send this link to friends and family via text, email, WhatsApp, or any messaging app

Anyone with the link can view your wishlist - they don't need a Wrapt account!

Yes! When you share a wishlist link, anyone can view it without needing to create an account. This makes it easy for friends and family to see what you want.

Viewers can:

• See all products on your shared list
• Click through to the original product pages to purchase
• See product details like price and description
• Reserve items they plan to buy (to avoid duplicate gifts)

Viewers cannot modify your wishlist - only you can add, edit, or remove items.

Yes, you can disable sharing at any time:

1. Go to the shared wishlist
2. Open the wishlist settings
3. Toggle off "Share this list" or click "Stop Sharing"

Once disabled, the sharing link will no longer work and others won't be able to view your list.

Yes! When viewing a shared wishlist, gift-givers can "reserve" items they plan to purchase. This helps prevent duplicate gifts.

How it works:

• Gift-givers tap "Reserve" on an item they plan to buy
• The item shows as reserved to other gift-givers
• The wishlist owner does NOT see reservations - keeping the surprise!
• Reservations can be cancelled if plans change

This feature is available to everyone viewing a shared wishlist, no account required.

Installing the Chrome extension is easy:

1. Visit the Chrome Web Store
2. Search for "Wrapt"
3. Click "Add to Chrome"
4. Confirm by clicking "Add Extension"
5. The Wrapt icon will appear in your browser toolbar

After installation, sign in with the same account you use on the website or iOS app to sync your wishlists.

If the extension isn't detecting product information correctly:

1. Make sure you're on a product page (not a search results or category page)
2. Wait a few seconds for the page to fully load
3. Try refreshing the page and clicking the extension again
4. Use the "Help improve extraction" button to report the issue

Our AI-powered system continuously learns from user feedback, so reporting issues helps improve extraction for everyone.

Currently, the extension is available for:

• Google Chrome (fully supported)
• Microsoft Edge (compatible - install from Chrome Web Store)
• Brave Browser (compatible - install from Chrome Web Store)

Firefox and Safari extensions are on our roadmap for future development.

The Share Extension is the fastest way to save products on iOS:

1. Browse to a product page in Safari or any shopping app
2. Tap the Share button (the square with an arrow pointing up)
3. Scroll through the apps and tap "Wrapt"
4. If you don't see it, tap "More" and enable Wrapt
5. The app will open with the product details ready to save

Pro tip: You can rearrange your share options to put Wrapt at the front for quicker access!

If Wrapt isn't showing in your Share menu:

1. Make sure the Wrapt app is installed and you've opened it at least once
2. Open the Share menu from any app
3. Scroll to the end and tap "More" or "Edit Actions"
4. Find "Wrapt" in the list and toggle it ON
5. Tap "Done" to save

You can also drag to reorder the apps so Wrapt appears earlier in your share options.

When you share a product, the app needs to:

1. Load the full webpage
2. Wait for all content to render (including JavaScript)
3. Extract product information (title, price, image)
4. Process and format the data

This typically takes 3-10 seconds depending on the website. Some sites with lots of JavaScript content may take a bit longer.

We've optimized this process to be as fast as possible while ensuring accurate extraction!

An Android app is on our roadmap! Currently, Android users can:

• Use the web dashboard on any mobile browser
• Use the Chrome extension on desktop
• Access shared wishlists via links

Sign up for our newsletter to be notified when the Android app launches.

To update your account settings:

1. Go to your Profile/Settings
2. Tap "Account Settings"
3. From here you can update your email, change password, or manage connected accounts

If you signed up with Google or Apple, your authentication is managed through those services.

We're sorry to see you go! To delete your account:

1. Go to Profile > Settings
2. Scroll to the bottom and tap "Delete Account"
3. Confirm the deletion

Warning: This will permanently delete all your wishlists, saved products, and account data. This action cannot be undone.

Alternatively, you can contact our support team to request account deletion.

We collect only what's necessary to provide our service:

• Account info: Email and name for your account
• Wishlist data: Products you save (title, price, image, URL)
• Usage data: Basic analytics to improve the app

We never sell your data to third parties. For full details, please read our Privacy Policy.

Yes! All wishlists are private by default. Only you can see your wishlists until you explicitly choose to share them.

When you share a wishlist, only people with the specific sharing link can view it. Wishlists are never publicly searchable or discoverable.

If your wishlists aren't syncing:

1. Check your internet connection - Syncing requires an active connection
2. Verify you're signed into the same account - Check your profile on each device
3. Pull to refresh - On iOS, pull down on the wishlist screen to force a sync
4. Sign out and back in - This can resolve authentication issues
5. Update the app - Make sure you're running the latest version

If issues persist, contact our support team.

Prices in Wrapt reflect the price at the time of saving. Prices can change due to:

• Sales and promotions ending or starting
• General price adjustments by the retailer
• Currency fluctuations for international sites
• Member vs. non-member pricing

We recommend clicking through to the product page before purchasing to verify the current price.

Extracting accurate prices from thousands of different websites is genuinely challenging. Here's why it sometimes goes wrong:

The Technical Challenge:

• No universal standard: Every website structures its product pages differently. There's no standard way retailers display prices.
• Dynamic content: Many sites load prices via JavaScript after the page loads, making them harder to detect.
• Multiple prices: Sites often show original prices, sale prices, member prices, and shipping costs - our system needs to identify the correct one.
• Regional formatting: Prices appear as "R1,299.00", "$19.99", "1.299,00 EUR" - different currencies and formats worldwide.
• Anti-bot measures: Some sites actively try to prevent automated data extraction.

What You Can Do:

1. Manually correct the price: When adding a product, you can edit the price field before saving. Simply type the correct price and save.
2. Click "Help AI Learn": This button submits the page to our AI system for analysis. We'll create improved extraction rules for that website.

How This Helps Everyone:

When you correct a price or submit a page for AI analysis, you're helping improve Wrapt for all users. Our system learns from these corrections and builds better extraction rules for each website. Over time, this means fewer errors and more accurate prices for everyone using that retailer.

Think of it as training a smart assistant - every correction makes it better at its job!

If you encounter an error:

1. Try again - Temporary network issues are common
2. Check your connection - Ensure you have a stable internet connection
3. Restart the app - Close and reopen Wrapt
4. Update the app - Download the latest version from the App Store
5. Contact support - If the error persists, let us know with details about what you were doing

When contacting support, please include: the error message, what you were trying to do, and your device/browser information.